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Currys Expands Accessibility Trial to London Stores



London-based Currys customers can benefit from a new tool designed to make shopping easier for customers with disabilities.

 

The electricals retailer has announced an expansion of its trial with web-app ‘WelcoMe’ to 20 additional stores, building on its ongoing success in the Birmingham region.

 

The purpose-built web-app allows shoppers with a disability to register an in-person store visit, specifying what might make their visit more comfortable, and an estimated date/time of arrival.

 

The stores are then notified of the upcoming visit, giving them the opportunity to prepare for and accommodate any specific requirements etc.

 

The tool also gives retail partners access to useful pointers and best practice techniques to help accommodate anybody, specific to certain disabilities, i.e. best practice on how to greet a guide dog owner etc. These are provided by leading charities and designed to heighten disability awareness in general.

 

“Building on our already flourishing relationship with Currys is a testament to how important this initiative is,” said Gavin Neate, WelcoMe Founder.

 

“When we see knowledgeable, confident staff members interact with their disabled customers and hear positive feedback from both, it gives us the most amazing feeling that our Tech 4 Good solution could change the world – and we’re proud that Currys are joining us on this journey.”

 

WelcoMe is also available across many different sectors, with clients such as Northlink Ferries, Westminster City Council, East Midlands Rail, and Glasgow Science Centre.

 

 

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